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In the process of developing and preparing e-learning content for migration to a learning management system, many choices must be made. There are navigational choices and multimedia options. Then there is the LMS service choice itself. Beyond those, there are aesthetic choices to be made; in other words, your courseware's design. One element of your courseware design is your e-learning course logo.
Is a courseware logo really important, you might wonder? True, a logo is somewhat like a book cover; ultimately, it doesn't mean too much. And of course, in order to prosper in a competitive e-learning market, your courseware absolutely must be robust and well developed, interactive, and based on your own expertise and experience. On the other hand, let's face it: phrases like "Don't judge a book by its cover" don't exist for no reason. The truth is that we do make fast, visually-cued judgments all the time. These little judgments aid tremendously in our decision-making process. This goes for everything from what shampoo or cereal to buy to more critical decisions like a romantic partner, or, well, education. A unique and visually appealing logo may help someone decide between your courseware and another.
So what types of logos work the best? Keep in mind this rule: your logo acts as the visual illustration that represents your e-learning course. Essentially, it will embody your learning content. But it will also, after some time, facilitate viewer recognition of (and trust in) your product.
Logos can come in all kinds of forms, including a simple name or logotype, or a sign, icon or emblem. The latter are also known as ideograms. Ideograms may be recognizable on their own, such as Wendy or the Mercedes-Benz symbol. It isn't necessary to see any letters to understand what brand is being symbolized.
Another choice you have is to hire a graphic designer to design your courseware logo, or add your own personal touch by coming up with one yourself. After all, it's your e-learning course, based on your expertise and subject knowledge. Furthermore, designing a logo isn't all that hard and doesn't require an expert. Anyone can do it.
Just how do you go about designing an interesting and unique courseware logo? Brainstorm relentlessly. Don't be afraid to use up lots of paper writing out your ideas by hand. Doing it the old-fashioned way is key; large design firms use this strategy, sketching out everything by hand before even thinking of using a computer. Sketching is just the most effective and simplest way to quickly create and imagine a logo.
Now that you've got your simple but strong logo design, try testing different things with your logo. Try a variety of colors and color combinations. Also, add and subtract images. Be adventurous, placing your logo in many different situations, and inserting text in different positions to see where it makes the most sense.
No matter how you do it, strive to design an e-learning logo whose structure and uniqueness best suits your learning management system course.
About the Author:
Create online learning courses for logo design, E-Learning Courseware and other topics on Coggno's Learning Management System. Share your expertise now. To create a free account visit http://www.coggno.com/lms3, complete contact form to start the process.
Before you can have a successful home based business, you must first possess 3
"intangibles." These are things that must come from WITHIN you.
===> Intangible 1 <===
First, you must have a strong WHY.
Why MUST you have a successful home business? What is driving you? What is it that you CAN'T have in your life anymore and/or what is it that you absolutely MUST HAVE now?
For me, I couldn't stand working 12+ hours a day anymore and missing the experience of my children growing up. I also absolutely HAD TO HAVE the freedom of being able to control my life and finances through a little box (laptop computer) that I could carry with me anywhere in the world and not be tied to anyone's time pressures or demands but my own. That was my carrot and my stick. I felt a great pain deep in my gut of missing out on my children's lives and the incredible freedom that succeeding in a home based business would provide for me. I found my why. You MUST find yours.
===> Intangible 2 <===
You must BELIEVE that it is possible.
If you don't believe that it's POSSIBLE for you to have a successful home based business or make your living from home, you won't. It's that simple.
For me, figuring out that it was possible was just a matter of realizing that many other people were ALREADY making great money working from home. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation.
There is no shortage of undeniable PROOF that people (millions of them) are making money working from home. Just get online
and do some research and you'll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you'll find the same documented evidence of this fact. Truth is, it's getting easier and easier to make money with your own home based business.
I've always said that "affiliate marketing" (a simple way to make money from home) is the job of the future. In the
"old" days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company
you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. In fact, making
money with affiliate programs or making your living on the Internet is WAY MORE than possible. It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the "job" of the future that's already here TODAY.
===> Intangible 3 <===
You must be willing to MAKE THE LEAP.
Ready, FIRE, then aim... This is the operating philosophy you MUST adopt to succeed with a home based business.
That's backwards for most people who like to aim before they fire. The fact is that home based business success is a moving target... The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can't learn from the outside... You have to be IN THE RING to truly understand it.
The lesson here is that you will never really be READY to start a home based business. You simply have to start one. It's like having children... You're never really ready, but when it happens you adapt and grow. This is what I call "Making the Leap."
The good news is that the cost of failure with having your own home based business is very small. In the "brick and mortar"
world you need to evaluate things very carefully before you decide to open up a business. It's almost always necessary to invest thousands of dollars to get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100. The Plug-In Profit Site is a great example of this:
http://www.PlugInProfitSite.com/main-21753
You simply need to get IN THE GAME... Each moment that you stay "out there," you're wasting valuable time that you could be learning and skills necessary to build a successful home based business. In fact, if you're not in the game yet, you're ALREADY behind the times. Make the leap to creating a successful home based business today!
About the Author:
Stone Evans, The Home Biz Guy has helped thousands of people in over 200 countries around the world start and run a successful home business. Discover 3 easy steps to start your own home business and subscribe to The Home Biz Guy'sFREE Home Business Secrets Mini-Course at: http://www.PlugInProfitSite.com/main-21753
Tested & Proven Home Based Business Opportunities
Plug-In Profit Site
"I was a washed up restaurant worker desperately searching for a way to save my family when I discovered the Internet and affiliate marketing... 24 months later I finally cracked the code and started earning over $10,000.00 per month... Now the same system that saved me is available to you!" [visit
site!]
Success University "Who else wants to learn EXACTLY how our affiliates earn over $100,000 a month using a simple step-by-step formula? If your answer is "Yes", I'll give you a FREE 14-Day "Test Drive" of our system to PROVE this is the Quickest & Easiest way for you to begin making money online..." [visit site!]
Empowerism
"It's time to put your NetMarketing business on FAST FORWARD with ALL of the tools and training you need to become a SUCCESS on the Internet! All this in a nice, tidy package that's affordable to the masses and pays out a five-figure income! Others have tried it. Empowerism has perfected it..." [visit site!]
Host4Profit
"Sooner or later everyone realizes that they must have their own domain name. However, who you get to host that domain makes all the difference in the world. Most hosts simply provide you with space and that's that. You're on your own when it comes to making your new site profitable. Host4Profit.com has changed all that. We turn a necessity into a profit machine." [visit site!]
SFI
Marketing Group "Earn up to $100 per hour with your own home business. Join for FREE! Millions of people all over
the world are making money online. With just a computer and a few hours a week, you can too!" [visit site!]
Leisure Audio Books "Imagine... high commissions, solid product, multiple niche markets, AND a very simple system! It's a crying shame for you not to make higher commissions when so many people do it so easily..." [visit site!]
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